FEATURE

Ten Most Annoying DRM Methods

Joe Keiser's picture

By Joe Keiser

October 2, 2008

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1. StarForce


StarForce managed to earn itself a reputation for being despicable even in a field where rage and frustration is the norm. This may seem impossible, but StarForce was a virtuoso at causing consumer pain. At its peak of infamy, it was accused of violating gamer’s PCs in a variety of ways—installing virtual device drivers that didn’t uninstall, opening security holes Windows was specifically designed to close, causing CD/DVD burners to malfunction, outright crashing machines. The brutal public backlash against it led to a $5 million class-action lawsuit against Ubisoft for deigning to add StarForce to its games, causing the games industry to swiftly distance itself from technology.

That in and of itself would be bad, but StarForce went one further to earn its place at the top of this list—it annoyed people who had never even used a StarForce-protected product, thanks to a series of malignant PR acts. In response to the complaint that the DRM software caused DVD hardware to malfunction, the company responsible issued the $10,000 “prove it” challenge. Although this contest would give $10,000 to anyone who could prove the allegation, the conditions included flying to StarForce Technologies’ native Moscow with PC in tow and recreating the issue in the company’s own offices—only winners would be reimbursed for the effort. The whole thing felt less like a company showing confidence in a product and more like a cruel, college fraternity dare.

Few remember that StarForce Technologies took the standard negative PR route of threatening legal action on its many vocal opponents. Instead, the company is remembered for the time it posted links to pirated versions of the famously DRM-free games of Stardock, in a misguided effort to prove that DRM was necessary. While Stardock did eventually get an apology, the fact that such an act even happened cements StarForce’s place at the top of this list.

Tommy_Cheatham's picture

There is absolutely nothing wrong with letting someone borrow a game, any more than letting someone borrow a book or a movie (or a cup of sugar).

You just aren't allowed to play it while they have it, and they aren't allowed to play it when they give it back.

dlambert's picture

Peggle does indeed run in offline mode on Steam, both on my desktop and my laptop. I suspect the reason Belcaw ran into problems is that he played his copy on a different machine previously. The way Steam's offline mode works is simple. Playing the game on a machine while online (you have to be online to download it in the first place) authenticates it for that machine. You can then play the came in offline mode indefinately until you login to your Steam account and play the game on a different machine. Only the most recent machine the game was played on is authenticated for offline mode play. This is actually a rather elegent, and usually invisible precaution. I still prefer Stardock's stance on DRM, but Steam has the only DRM that doesn't piss me off. Period.

N1njaSquirrel's picture

I may be too young, or just a console gamer, but what exactly is StarForce? Is this a relatively new thing?

OmegaVader's picture

it's a DRM from a few years ago. Splinter Cell - Chaos Theory used it, for example. It would require the disc to be in the drive, and basically seize the computer hostage and make sure nothing fishy was running. As the article says, it would create virtual drives and be near-impossible to remove, and was generally an all-around invasive program. I'm not aware of any titles that use it in the past year, SecuROM seems to be the way to go instead.

OmegaVader's picture

I wonder if Starforce has since gone the way of the dodo...

Steam adds value, as far as I can tell, because Valve has unparalleled support for its products; seamlessy adding updates, new content and features to your product. You get bang for your buck, which is why I will always buy a Valve produc. (take TF2 -- the game is more than twice as big since its release a year ago). I also sorely regret buying the hard copy of HL2 -- I don't even know where the disc is anymore. I never needed it! Not to mention the digital version was a better bargain.

For legit gamers, its' win-win as far as I can tell.

SecuROM, though, that I don't get. It's the same story everytime a game comes out -- people complain, and the protection is relaxed. In the meantime, pirates are unphased with their always-working, never-limited cracks (cracks that, really, legit consumers may as well download to get around the nuisance of SecuROM). DRM really is a failure in this case.

AaronMC's picture

I totally agree that Steam adds value, but that's the service, not the DRM. Those two can be disconnected. For example, Microsoft had Windows Update without validation for the first eight years of its life. That added value with no DRM.

AaronMC's picture

Oh lord.

I remember the days of SSI's Dungeons & Dragons decoder discs. You'd have like five decoder discs in a pile, and then they'd start falling apart and you couldn't remember which top went with which bottom.

Aside from the par-for-the-course instruction manual info, DRM from the game The Colonel's Bequest sticks in my mind, where you had to use a magnifying glass with a piece of clear, red plastic to see fingerprints on a plastic sheet, then match them up on screen. There were three fingerprints that looked very much alike and I was always screwing it up.

And the strategy of fade and Earthbound just seems, on its face, retarded. If the people aren't aware of the piracy protection, they're going to tell everyone they know how terrible the game is, and be right in saying so. And any chance you had of the pirate buying the real game is huzzed out the window because they think it's broken.

And Steam is a good example of what poor consumers in the Video/Music on Demand world have been dealing with for years. When you buy music that requires communication with a DRM server, you're screwed. Wal*Mart, Yahoo!, Microsoft, they have all screwed consumers, who bought legitimate music from them, when they shut down the DRM system.

avoidz's picture

Good ol' Lenslok... It stopped me playing my own game—Cascade Games' 1986 flight simulator, ACE.

I still have that goddamn piece of useless Lenslok plastic for some reason; maybe to remind me how bad copy protection can be to legitimate consumers.

4thVariety's picture

How exactly does Steam add value to the product? If anything, it cripples the customer's ability to sell the game later on. Even lending a Steam game to a friend has its fair share of issues.

Which is exactly why DRM exists. Not to stop the organized piracy or commercial bootleggers. DRM stops normal people from reselling a game or lending it to a friend. Limited activations are not an issue when you initially buy the game, but when a friend ask you if he can have it for a week.

DRM does not add to the game, it takes from it, in an effort based on the belief that a friend not able to lend the game is a friend buying the game. I said it before, DRM methods working on the internet should not be used to overly protect the original copy. Those DRM methods should be used to bring friends into the game for a limited amount of time. If a group of pals has fun together in the game at the same time they might see the reason to own more than one copy in their group. DRM added value by providing that ability without the developers having to create a dedicated demo version.

lifeat30fps's picture

I am not a fan of DRM at all, but I think anyone with half a brain would not think anything tied to a gameplay account would be resalable. Much like your WoW or EQ, if you want to sell the game, you have to sell your whole account.

Speaking of which, isn't that pretty much the ultimate DRM? Subscription based gaming. Steam is basically free subscription based gaming as far as I am concerned.

Brian
www.brianwoods.com

Belcaw's picture

I completely agree. By preventing me from being able to share my game with friends and family, they are actually hurting their sales because now there is a whole group of people who can no longer get a short taste for a game unless they come over to my house and dedicate some time. And that's not going to happen because when I have friends and family over, we're doing other things and talking about games and such. If I can't let them borrow the game, they'll never take the next step to purchasing. And no, I will not share my login even with family or friends.

And Steam just ticks me off. I've tried it a couple times because they had a special price on something I was going to buy anyway. Not only do I no longer play those games I purchased; but I've vowed to never use their service again. What kind of BS is it that I buy an offline single player game (Peggle) to use on my laptop while on the train and road trips only to be refused the ability to play it because I'm not online? I don't want to be tethered to the internet in order to play my single player games. I like to bring games on camp trips and travel a lot to places that I have no ability to connect to the internet; but with Steam, I'm locked out. They screwed me and now I tell everyone exactly what my experience was and recommend they get their game from the store instead.

Nugent's picture

Not that I particularly like Steam, but technically you're not supposed to loan your games to your friends. So Valve is probably happy that your friends can't borrow your games. If they're actually concerned that this hurts their sales, they'd release demos.

By the way, you can play most Steam games offline. I'd be amazed if Peggle is an exception.

Tycalibre's picture

Can Steam not be launched in an offline mode?

AaronMC's picture

Mostly, I agree.

How does Steam's DRM add value? I've only every been annoyed by it.