BusinessWeek has named Nintendo the world’s best company in a top 40 list compiled for the long-running magazine by management consulting firm A.T. Kearney.
The Japanese Wii and DS maker placed ahead of Google and Apple to take the top spot on the list, which was judged on “commitment to innovation, diversified portfolios, aggressive expansion, strong leadership, and a clear vision for the future”.
BusinessWeek pegged Nintendo’s 2008 sales at $16.8 billion (£10.53b) and said that the platform holder's market capitalisation was $52.93 billion (£33.16b) as of December 31, 2008.
It also noted that technology and telecommunications companies stood out most on the list, having tapped into continuing demand for new digital hardware and mobile-phone services.