Develop In Brighton details indie marketing day


Organisers of Develop In Brighton have increased the conference's focus on indie development with the announcement of Indie Dev Marketing, a half-day event designed to help small studios market their wares on limited budgets.

The event, which runs on July 11, the day before the returning Indie Dev Day, features talks from the likes of Jagex, Fantastec and games consultant Brian Baglow. A panel, Marketing – Explore The Dirty Indie Secret, will be chaired by IndieCity's Scott MacKintosh and feature Mode 7's Paul Taylor, indie developer Mike Bithell, and Dan Marshall of BAFTA-winning Size Five Games.

Andy Lane, MD of organiser Tandem Events, said: "There have been some phenomenal success stories from the indie community and there's a wealth of great talent and creative games out there.

"We recognise just how important it is for all developers, especially indies, to promote and PR their games and make them stand out from the crowd, which is why we're adding in this new focus on indie marketing into the programme."

Now in its seventh year, this year's Develop In Brighton runs from July 10 to 12 at the Hilton Metropole. Valve's director of business development Jason Holtman will deliver the opening keynote, with other confirmed speakers including David Braben, Channel 4's Colin Macdonald, and SCE's Pete Smith.

The early bird promotion, which saves delegates up to £135, expires on June 13; Indie Dev Day passes cost £75 if purchased before the deadline, with upgrades to Indie Dev Marketing costing £50. For more, follow the source link below.