EA Dates Need For Speed Shift Release
EA has announced a release date for Need For Speed Shift – one of the three new Need for Speed titles aiming to reinvigorate the franchise.
Shift will be released in Europe on September 17, while North Americans will see the title arrive five days later.
EA describes Shift as an “all-new authentic racing game in the Need for Speed series”, which the publisher also claims will deliver a “true driver’s experience” on authentic racing tracks.
The title is being marketed as a simulation racer, eschewing its arcade street racing ancestry. A statement from EA lavishes attention on the fidelity of its racing experience, describing the “hyper reality” of the cockpit view, as well as an accessible physics-based driving model that “allows you to feel every impact, every change of track surface and every last bit of grip as you push yourself to the edge.”
The game is being developed by Slightly Mad Studios, which in a different name played a part in the development of GT Legends and GTR 2, also working with race simulation aficionados SimBin.
EA adds that Shift will feature the largest roster of high-performance cars in Need for Speed history, including race cars such as the Pagani Zonda F, Porsche 911 GT2 and Lotus Elise.
“We set out to create a racing game that pushes the genre and delivers something never before seen in a Need for Speed title,” says Patrick Soderlund, Senior Vice President at EA Games Europe. “By focusing on the driver’s experience through the first-person view, we are able to capture the high-speed intensity and gripping emotions of racing.”
The new Need For Speed trio of titles were announced late in January, and exhibited EA’s broad strategy of playing to the strength of each system.
As well as Shift, EA will soon be releasing Need for Speed Nitro; a Wii and DS version of the franchise which will be given “a fresh and unique visual style”. Nitro will be developed by EA Montreal, while the newly-consolidated Black Box studio will be working with EA’s online studio in Singapore to deliver Need for Speed World Online; a free-to-play MMOG racer for the PC.