EA’s Hasbro-branded videogames have sold over eight million units at retail in the past year, according to the publisher.
EA has launched 20 different Hasbro brands across 18 digital platforms since the companies partnered in August 2007.
Children's and family entertainment firm Hasbro holds the rights to IPs including Monopoly, Scrabble, Yahtzee, Nerf Tonka and Littlest Pet Shop.
"EA's Hasbro-branded lineup has experienced tremendous success in the casual games market with video games that hold great appeal for families and kids as we've retained the essence of Hasbro's iconic brands while re-imagining the toy and board game play experiences," said Chip Lange, general manager of EA's Hasbro Division.
"We really see these products extending the reach of interactive opportunities available for players today. They made the perfect gift for the holidays, and during the rest of the year, they are the ideal content for mobile gaming devices or to play and keep in touch with friends online."
More than $700 million was generated in 2008 from sales of games for girls aged 6-12, according to the NPD Group.
A recent survey by research group TNS found that British, German and French gamers spent a combined €1.13 billion (£992.1m / $1.6b) on casual online games during 2009.