Microsoft has suggested that Kinect offers greater value for money than Sony’s Move or Nintendo’s Wii.
“We researched it heavily,” Chris Lewis, VP of Microsoft Europe’s Interactive Entertainment Business, told MCV. “As with most things, we do massive amounts of consumer research. Not only did we consult with people like yourselves, but also the analyst community. We think this is great value.
“Look at our pricing versus what we’ve seen from Sony,” he added. “If we take their US Move details for example – obviously we’ve not seen their Move price-points for EMEA – but we expect Move will cost €150. But when you look at a two player Move experience, we think we will be around €150 less for the equivalent two-player experience.”
An internal Microsoft document obtained by Kotaku also illustrates the platform holder’s thinking on pricing. In a couple of charts, one for new console buyers and one for existing console owners, the company suggests that getting a two player experience equivalent to Kinect on PS3 and Wii will require consumers to shell out more cash. As the site points out though, Microsoft suggests Wii owners will require the Balance Board peripheral, and doesn’t take into account that regular PS3 controllers can be used instead of Move’s navigation controller.
