NEWS

Midway Launches Digital Storefronts

Kris Graft's picture

By Kris Graft

July 11, 2008

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Midway Games has launched two digital distribution sites--one for classic games, and one for more recent titles.

Chicago-based Midway said on Friday that it has launched for North America MidwayArcade.com, a site that offers classic Midway games including Spy Hunter, Robotron 2084, Super Offroad, Joust and Rampage.

Games from Midway Arcade are sold in bundles of three for $5, five for $8, seven for US$10 or all 14 titles for $15.

At Midway's main site at Midway.com, the publisher also introduced digital downloads of more recent PC titles. The lineup so far is listed below:

  • Unreal Tournament 3 - $29.95
  • Midway Arcade Treasures - $19.99
  • Midway Arcade Treasures Deluxe - $19.99
  • Area 51 - $14
  • Psi-Ops: The Mindgate Conspiracy - $14.99
  • The Suffering - $9.99
  • The Suffering: Ties That Bind - $14.99
  • Rise and Fall: Civilizations at War - $19.99
  • Stranglehold - $19.95
  • Blacksite: Area 51 - $19.95

E-commerce firm Digital River built both of Midway's online storefronts.

Simon_Strange's picture

In reality, I tend to play my games through just once and then never use them again. Digital distribution is quicker, cheaper, and more environmentally friendly than printing 200,000 copies of a game and shipping them all around the world. If digital distribution suffers from a few shortcomings, I believe the proper approach is to find ways to offer those additional components to the users who want them.

For example, I doubt that very many users ever read the paper manuals that ship with games. Digital distribution means that we don't waste all those resources manufacturing and shipping paper manuals. I suspect that the cost savings should be enough there to allow publishers to simply mail out free paper manuals upon request.

Similarly, I think it's reasonable to collect a disc of a game, should you request one. Discs are unnecessary and undesirable for many users, and once again the savings in manufacturing and shipping are significant. If you really want a disc of your game, I would like to see publishers make them available. But making physical media an option, rather than the default, is a big win overall.

--Simon Strange

Matt Matthews's picture

If you want physical media to go away, then you complete the publisher's control over the game you purchased. Oh, wait? Did I say "game you purchased"? I meant "license you purchased".

See, the software already comes with licenses which say you purchased the medium the software is on and a license to play said software. Then there are a lot of restrictions that most people don't care about, since they can't generally be enforced when the user owns the medium.

But once software is purely ephemeral, with a network tether back to the publisher mothership, good luck exercising any sort of fair use rights, doctrine of first sale, etc. etc. All that's gone.

Moreover, and more alarmingly for me, is the idea that some parts of our videogame culture may cease to exist when publisher die. Sure, at this point it all seems like a nightmare scenario that can't possibly ever happen, but when a publisher whose works are all online-only through a service like steam dies, you don't know where or when or how those online-only works will ever be available again. Sure, you can argue that great games will always be bought by someone and republished somewhere, but what if those assets are tied up in court for years while creditors fight over the corpse? Didn't have a physical copy that ran independent of the publisher's network? So sorry. Try again in a few years, ok? And that's if the new owners feel obligated to honor the previous license sales. Why not just buy another one, ok?

Yeah, go ahead. Sell yourself to that system. I'm not in any rush, thanks.

Edit: Oh, and we're excited that Midway is doing this? If it were someone more stable like EA, ok, but Midway? Jeepers.

Kris Graft's picture

EA already does its own digital distribution/online disc sales with the EA Store (formerly EA Link). Haven't used EA Store yet, but wasn't a fan of EA Link.

And yeah, I'm aware that with digital distribution you only buy the license, but who cares? You can still play the game. I suppose that pack rats and people who are afraid that SkyNet will soon overtake their Steam accounts care. When SkyNet does take over, I suppose I could keep on playing my physical media carts and discs.

C'mon Matt! Get with the times! (P.S. Love your work, hope all is well.)

Kris Graft's picture

I've expressed this in past blog posts that I've done, but I really can't wait until we're rid of physical media. It's good to see publishers taking it upon themselves to sell their own games on their own terms.

And as a user, I love just selecting games from a menu, have them load up, and start gaming. (Disagree with me? Use Steam, then get back with me.)