I truly wonder if people are ready for yet another additional peripheral in their living rooms. So far, I haven't seen anything that makes me believe either Sony or Microsoft are improving on what Nintendo started. Sony's marketing division has a lot of work to do if they are really set on releasing their controller this spring. I think they instead should focus on the games that are coming out for their console. While 360 commercials are everywhere, it seems like Sony is seriously behind on this.

Mobile gaming is only fun when you're not near a superior device to play games on. However, the social network games show that developers can make money from their games in different ways and while these games are nowhere near the more extensive experiences on offer, I don't think it takes a rocket scientist to see that they're attracting casual gamers. This is not something that is suddenly facing the industry in 2010, it already was in 2009. I think it's simply a matter of embracing this alternate format and using existing IP to compete. So free Rachet & Clank and Mario games on Facebook in Pet Society type of games - with the ingame advertising both highlighting the extensive experiences and other, random, things on the side. Then, integrate these social network elements into the "real" games a bit more (by letting people walk around in their custom made characters)... and you give casual gamers the option on how far they are willing to take their gaming experience without having to completely overhaul the concept. So essentially what is already happening with things like Home but this time, closer to the world of casual gamers - so on networks they actually use.