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NEWS

PlayStation Home Not A Business Priority

Alex Wiltshire's picture

By Alex Wiltshire

October 28, 2009

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Despite users spending extended time and money in Home, Sony isn't currently aiming to develop it as a marketplace.

During the London Games Conference last night, Pete Edwards, director of PlayStation Home, said that Home users are spending money on items through microtransactions in Sony's virtual world.

"It’s been a long road," he said. " We've proved there is a market out there and we’ve got a lot of people that spend a lot of time in [Home]. It’s not a priority right now but there is a business model there."

Edwards reported during the Develop conference in August this year that European users spend on average 56 minutes in Home per session.

DubsTF's picture
On October 29th DubsTF said:

Seriously? There are people who spend a lot of time in Home? I only bother to launch it once every few months and when I do the service itself and every single location needs to be updated/re-downloaded. It's incredibly irritating.

Alex_V's picture
On October 29th Alex_V said:

It doesn't work as well as it should, I agree. But as an experiment I think it's worked really well - I would like to see something like Home become a potential replacement for the console gui in the future.

Peter_Pesic's picture
On October 29th Peter_Pesic said:

I hope something like Home never becomes a replacement for console UI's. There'd have to be a crazy breakthrough in voice recognition technology for a virtual world to even be an adequate replacement to the current menu driven systems.

When most people want to do something (play a game, watch a movie/trailer), they just want to do it. They do not want to navigate their avatar to some place in the virtual world then do what they intended in the first place.