Sony names Vodafone as preferred Vita 3G provider

SCEE has announced a partnership with Vodafone that will see the mobile operator become the preferred 3G provider for upcoming PSP successor PlayStation Vita, with those that connect through Vodafone receiving a free download of Vita launch title Wipeout 2048.

The partnership means that Vita models supporting 3G and WiFi will ship with Vodafone SIM cards, and covers the UK, Ireland, Italy, Germany, Spain, Portugal, The Netherlands, Australia and New Zealand, with Vodafone partner SFR providing SIM cards in France.

SCEE president and CEO Jim Ryan said: "With social gaming and connectivity at the heart of PlayStation Vita it is important that we partner with a market-leading network provider, to ensure users have a high-quality 3G experience.

"Partnering with Vodafone will enable PS Vita users in the selected countries to always be connected with their PlayStation life, friends and games, wherever they are."

Vita will be released in Europe and Australia – as well as in North America, where AT&T will be Sony's preferred 3G provider – on February 22. It launches in Japan on December 17.