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Tetris Surpasses 100 Million Mobile Downloads

Gavin Ogden's picture

By Gavin Ogden

January 21, 2010

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EA Mobile and Blue Planet Software, the firm that the manages the Tetris licensing rights, have told a press conference that Tetris has reached over 100 million paid downloads on mobile phones since 2005.

Since becoming the exclusive mobile publisher for Tetris in 2006, EA Mobile has brought a number of Tetris games to almost all mobile platforms including the App Store.

"Tetris on mobile will never go away," said Henk Rogers, CEO of Blue Planet Software. "As mobile devices get into the hands of more people, so does Tetris. People are always looking for ways to fill their time -- be it in waiting rooms or on the bus -- and with the advent of touch screens and improved platforms, our eyes are opened to a whole new way to develop games. After Tetris' success with the Game Boy in 1989, we always hoped that potential would carry over into today's mobile devices. It's a testament to the game's staying power that it remains popular on today's most modern technology."

Created in 1984 by Russian-born mathematician Alexey Pajitnov, the Tetris game has become a worldwide success model for the gaming industry. Tetris was first available on mobile in 2001, the product of collaboration between Rogers and Takeshi Miyaji of Japan's G-mode. Over its 25-year history, the game has been sold on almost every gaming platform. Currently, the game's greatest growth is occurring on mobile platforms.

"Tetris is the biggest franchise in mobile gaming, which speaks to the evergreen nature of the brand and the fact that it translates to any platform," said Adam Sussman, VP Worldwide Publishing for EA Mobile. "Our strong relationship with Blue Planet Software has enabled us to optimally adapt Tetris to the ever evolving handset market while keeping the true spirit of the game alive. 100 million paid downloads are testament to this."

savagehenry's picture

I will happily reminisce about Tetris in it's monochrome glory, hours of fun, simple and surprisingly addictive. I've recently bought the PSP mini version, no hand held should be without it!!

Fortuitously, somebody sent me this earlier today. First Person Tetris

Ben_Lathwell's picture

Wooooooh

GO TETRIS

Quite possibly the most perfect game ever made!

I Am The Manta's picture

If only it were possible to calculate how many tetrominoes have fallen since '89 - that would be a large number...