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Texas Gov: Games Are Economic Beacon

At a sparsely populated E3 keynote, Gov. Rick Perry encouraged others to follow the game industry's lead.

At a sparsely populated E3 keynote Wednesday, Texas Governor Rick Perry cited the games industry as a prosperous field in an economic downturn and encouraged other states to help foster the industry.

Perry said that his primary goal for being at E3 was to highlight the advantages of locating a games industry company in Texas, citing not only the financial incentives offered by the state but also the high-tech workforce and long history of technological creation Texas has.

At the same time, Perry asked that both Texans and other states learn more about an industry that is “blazing a path” for America’s ability to compete in a global economy. He mentioned that the video games industry added $395 million to the Texas economy and grew at quadruple the rate of the state’s average economic growth, pulliing his statistics from an ESA study that analyzed the region from 2006 to 2007.

But the reasons for others to learn went beyond the economic. Perry also mentioned that games now help people learn and work as well as play, and that the group of “gamers,” which is now 40% women, has grown to the point where games are a mass medium.