Ubisoft Sales Boost Can’t Stop Overall Losses
Assassin’s Creed publisher sees increased net losses in first half financials, though online sales increase 100 per cent.
France-based publisher and developer Ubisoft released a report yesterday for the first half of the financial year, ending September 30.
The company achieved sales of €260 million (£220 million) – a 57 per cent increase in sales compared to the same period last year.
Overall Ubisoft reported a net loss of €89.8 million (£76.1 million), an increase from €52 million (£44.1 million) last year.
Online sales were up 100 per cent, to €16 million (£13.6 million), with the success of Scott Pilgrim on XBLA and PSN highlighted for its strong performance.
In a follow-up presentation, the company projected growth in the online market of 25-30 per cent for 2010, along with the doubling of digital sales year-on-year for at least the next two years.