YouTube Links Up Game Sales | Edge Online

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YouTube Links Up Game Sales

Kris Graft's picture

October 8, 2008

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Google-owned YouTube is turning to music and videogame sales to boost revenues, Reuters reports.

YouTube videos for games will soon link to Amazon.com, where users will be able to buy corresponding titles.

Music videos will link to Amazon's MP3 store or Apple's iTunes store.

Amazon and iTunes will share revenue with YouTube for products bought through the site's links.

Currently, YouTube's model primarily relies on ad dollars.

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