The representation of women in the videogame industry is at its lowest in over a decade. What’s going wrong?

Pink-Vs-Blue

The number of female gamers may be on the rise – thanks in part to the explosion of social and mobile gaming, as well as the broad appeal of Nintendo’s Wii – but the opposite is true of women occupying jobs in the industry. In fact, according to Creative Skillset’s most recent survey, which took place in 2009, just six per cent of the videogame industry’s workforce are women – a figure half that of the previous survey, which recorded 12 per cent in 2006.

Women In Games Jobs determined to fix dismal gender split

Women In Games Jobs determined to fix dismal gender split

The recently appointed chief executive of Women In Games Jobs believes UK developers can only compete on the world stage by tapping into the nation’s wealth of female talent.In her first press interview since taking up her post at the not-for-profit special interest group in July, Gina Jackson says she is "massively concerned" about the state of the UK industry, telling us the fact that just six per cent of those with jobs in the UK game industry are women is a key problem.